Participants will experience a 30-minute Educational Discussion followed by Breakout Sessions that include takeaways you can apply to your business as soon as you leave the session. Each month, this program will cover a different topic: PR & Social Media, Customer Service, Finance - just to name a few hot buttons that may keep any small business owner up all night, even without any coffee!
Presenter: Lucas Stacey
Topic: Dominate In the Shark Tank: Understanding Your Customers
Learn how to draft Buyer Personas for your business. Buyer Personas are fundamental in developing a marketing plan that delivers the information that your ideal consumers want, in the method they expect, and utilizing the delivery mechanism that they are most likely to engage with.
Quantum Dynamix, LLC,
A 2015, 2016, and 2017 Central Penn Business Journal Business of the Year finalist, is a marketing firm that specializes in providing holistic marketing strategies and solutions. Their scientific approach to marketing allows them to make decisions based on data and metrics, not assumptions. Quantum Dynamix removes the nebulous connection between marketing and ROI by tying all decisions to Key Performance Indicators. This methodology maximizes the ROI of their client's marketing budget by using data to improve performance over time as concepts and implementation evolve based on how their client's audience engages with each marketing effort.
Wednesday May 23, 2018
7:45 AM - 9:00 AM EDT
Wednesday, May 23rd
Coffee & Donuts / Check in - 7:45 a.m.
Program - 8:00 a.m. - 9:00 a.m.
Baker Tilly
2609 Keiser Blvd.
Wyomissing, PA 19610
As a reminder, these sessions are FREE; however, advanced registration is required due to limited seating!
Jobany Bedoya, 610-898-7769
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